After having worked in Eastern Europe for 15 years, advertising and public relations executive Michael Willard says that he knows the fears foreign businesses confront when opening offices here.  The advice he often gives potential foreign...>>

Michael Willard has been in the public relations and advertising business for decades, yet he says he has never met a PR expert, much less a PR guru.  He says that since anyone can print business...>>

– In his weekly Ukraine Observer webcast, advertising and PR executive Michael Willard suggests that business travelers need a union and called on a “workers revolt for better service.” “I am not talking about one of those...>>

The Ivan Kavaleridze Museum will host an exhibition of oil paintings by Michael Willard from May 15 to 25.   The exhibition’s invitation-only gala opening will be held on Tuesday, May 19 at 7 p.m. The exhibition,...>>

In his weekly The Ukraine Observer webcast ad and PR executive Michael Willard says that for business leaders to chase dreams is part of good management, but, he adds, be “quick to recognize a nightmare.” “There is...>>

When has an advertising agency owner ever told his clients to spend less? In his weekly The Ukraine Observer webcast, Michael Willard, chairman and CEO of the Kyiv-based Willard agency, says the rules of the advertising game...>>

Michael Willard’s Ukraine Observer webcast this week focuses on one of his pet peeves — business people who do not show up on time for meetings. ...>>

A new webcast is bringing news and commentary on Ukraine’s turbulent political situation to the English-speaking world.    The Ukraine Political Report, hosted by Yulia Pushko, debuted on YouTube today. Pushko, a former journalist, is government affairs director...>>

 CEO Says it Allows More Employee Freedom In a global, Internet-connected world, employers need to recognize that the most valuable benefit they can give employees is the freedom to work at the most convenient time, says Michael...>>

In his weekly Ukraine Observer Webcast, Michael Willard bemoans that an advertising business once dominated by creative personalities is "now a collective house of financial drones." "At one time, the leading light in advertising was a copywriting...>>