"Every agency says it gets results. Every agency says it is creative. Every agency says it is strategic. If everyone is doing it, this must just be average. We must be better."

- Mike Willard, in The Willard Group's 600-word personnel manual.

The Willard Group is comprised of a unique combination of communications companies: Advertising; Public Relations; Consumer Relationship Marketing; Government Relations; Publishing; Risk Assessment Strategies; and Media Planning and Buying.

We have wholly owned offices in three countries: Russia, Ukraine and Turkey.  In addition, we maintain affiliate offices throughout these countries and others throughout the world.

On staff, we have nearly 80 professionals to serve your needs. We have PR strategists to guide you around the potholes of risky markets. We have advertising creative and art directors and copywriters to name and brand your products. We have designers to develop a corporate identity that will serve you for the ages.

We have Government Relations specialists to aide you in putting your case forward with officials and regulators. We have Corporate Social Responsibility experts to advise you on how best to make a positive community impact.
We publish books of all varieties, and produce our own general interest, English-language magazine, The Ukrainian Observer. Additionally we sponsor Prschik, a groundbreaking public relations, advertising and marketing website in both Russian and English.

We plan and purchase media for some of the largest companies in the world, and we maintain a strategic alliance with The Copernicus Group in Washington, D.C. for risk assessment in any market.

We welcome you to our website. Your comments are welcome. Please contact Senior Vice President for Special Projects Oksana Yerofeyeva: oksana.yerofeyeva@twg.com.ua.

Or better yet, call me.

Mike Willard

Mobile: +38 (050) 355 9040